2024 Outdoor Participation Trends Report

2024 Outdoor Participation Trends Report. The outdoor foundation (of) and outdoor industry association (oia) released their 2024 outdoor participation trends report, which provides members of the outdoor industry exclusive participation data and activity. Every year the outdoor foundation reports on american participation in outdoor activities—ranging from running to skateboarding to hunting.

The market was down 3% to $27.5 billion in total. In 2023, the outdoor recreation participant base grew 4.1% to a record 175.8 million participants.